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People Tree
4.7
(174 reviews)
Our Sustainability Evaluation
6.0/7.0
excellent
Planet (3.0/3.0 pts)
+1.0
+1.0
+0.5
+0.5
-1.0
Practice (1.5/2.5 pts)
+1.0
+0.5
+0.5
+0.5
-1.0
Circularity (1.5/1.5 pts)
+0.5
+0.5
+0.5
People Tree is the pioneer of Fair Trade fashion. While they do not manufacture locally in Japan (losing points on the 'Local Production' metric), their global supply chain is arguably the most ethical in the world, certified by the World Fair Trade Organization (WFTO). They prioritize GOTS organic cotton and traditional, low-carbon hand skills like hand-weaving and hand-embroidery to support rural livelihoods in developing nations.
Evaluation updated on December 2025
About Our Sustainability Ratings
We rate businesses from 0-7 points across three pillars: Materials (3.0 max), Business Practice (2.5 max), and Circularity (1.5 max). Our system is fair to businesses of all sizes - no expensive certifications required.
Learn More About Our Rating SystemAbout the Business
A pioneering Japanese brand dedicated to ethical fashion, operating under the World Fair Trade Organization (WFTO) standards to support artisans in the Global South.
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Our Sustainable Practices
All products bearing the People Tree brand logo are fair trade products. In addition, more than 80% of their cotton clothing is made from organic cotton.