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Outerknown

Organic CottonRecycled FabricsOcean Conservation

4.5

(100 reviews)

Our Sustainability Evaluation

6.0/7.0

excellent

Planet (2.5/3.0 pts)

+1.0

+1.0

+0.5

+0.5

-1.0

Practice (2.0/2.5 pts)

+1.0

+0.5

+0.5

+0.5

-1.0

Circularity (1.5/1.5 pts)

+0.5

+0.5

+0.5

Founded by surfer Kelly Slater, Outerknown proves style and sustainability can coexist. They were the first brand to launch Econyl clothing, turning ocean ghost nets into high-quality surf wear.

Evaluation updated on November 2025

About Our Sustainability Ratings

We rate businesses from 0-7 points across three pillars: Materials (3.0 max), Business Practice (2.5 max), and Circularity (1.5 max). Our system is fair to businesses of all sizes - no expensive certifications required.

Learn More About Our Rating System

About the Business

Creates sustainable menswear using organic cotton and recycled fabrics, emphasizing transparency and ocean conservation, available in Tokyo.

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